Exited Founders

I coach founders who have successfully exited, stayed on through the acquisition, and are now navigating the strange, exhilarating, and often destabilising space between identity, ownership, and new organisational power structures.

These are founders who:

Built something from nothing, then watched it become bigger than them
Now operate inside a company they once led, but no longer “own”
Are balancing pride in their exit with a quietly growing sense of displacement
Feel the pressure to perform for new stakeholders who don’t understand the history, the culture, or the soul of what they created
Are trying to protect the essence of their company while adapting to an entirely new system
Carry the unspoken truth: exiting doesn’t end the journey, it begins a challenging personal transition

They are high-achieving, self-driven, deeply invested leaders who are trying to figure out who they are now, without the title “founder” holding everything together.

“After the exit, a founder must learn the hardest skill of all, leading from identity, not ownership. The exit is not the finish line. It’s the moment a founder discovers the depth of their own resilience.”

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TESTIMONIALS

''The wealth of experience Helena had to offer was clear to see. She facilitated a session for us that fundamentally changed the way I approached the business. Enormously grateful''

Richard, MD Quick Brown Fox PR

" The support from our mentor Helena has been amazing in helping us develop our business plan.It was an amazing process.

Will, MD, West Pier Rum

" Helena helped me find much needed clarity within myself regarding my forward path with my career in the Navy and my coaching aspirations. The day after our first session I was so energised I recorded and released my first coaching video on YouTube after more than four years of procrastination. I could tell how invested in me and my success she was.

Alex, Naval Officer